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Project 04 :
Shaping Future Healthcare Professionals
Client: Poltekkes YBA Bandung | Year: 2021 | Industry: Health Education
Poltekkes YBA Bandung is a higher education institution specializing in health and medical sciences, dedicated to shaping skilled, compassionate healthcare professionals. With an increasing need to stand out in a competitive educational landscape, the institution sought a brand identity that better communicates its vision, credibility, and modern approach to healthcare education.
Design Keywords :
I was commissioned to revitalize the brand identity to reflect its academic integrity, future-forward mission, and dedication to nurturing professionals in the healthcare field. The rebrand modernized the institution’s visual identity with a clean, structured system—featuring a bold typographic logo, a refined color palette inspired by health and growth, and visual elements rooted in care, discipline, and clarity.
The resulting identity bridges institutional heritage with contemporary appeal, empowering the school to engage students, parents, and professional partners with renewed confidence.
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